How 14 Leading Brands Are Doing More Social Engagement with Less

Omaha Steaks knows full well that their customers are passionate aficionados with high standards. When a customer or prospect engages with them socially, every minute matters. Their world-famous quality is only part of the equation; equally world-class responsiveness is part of the brand promise. The problem was Omaha Steaks had no way to measure customer […] Read moreRead More»

Transforming Culture to Maximize the Human Infrastructure

“Those companies that don’t change, this is a warning: those companies are dinosaurs.” So says today’s guest, Frank Wander, author of Transforming IT Culture and himself a multiply-successful Fortune 250 CIO before becoming the CEO of the IT Excellence Institute. As I told Frank in our interview, I really wish he’d just named his book […] Read moreRead More»

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