My colleague, Eric Marterella, who is as passionate a fan of the Marriott brand as you will find anywhere, gave it to me and even got it signed. The book is great, in the sense that it is both simple and profound and from a man who built a global hotel empire that is, by virtue of its corporate-wide “spirit to serve,” truly social, at scale. As Bill writes, “My dad, J. Willard Marriott, deserves a lot of the credit for creating a culture that empowers our associates to gives 100 percent day in, day out, year in, year out.”
And that culture is still thriving.
You’ve seen them many times. Stickers on the cover of people’s laptops. Some proclaim an allegiance to a movement, team or brand. At Sprinklr, we have a few different stickers we’ve made over the course of the years. Expensive? Not particularly, but if we went into the purchase of these stickers with the question of “What’s the ROI going to be?” we never would have bought them. Recently, however, I had an experience that made me glad we did.
It’s not hard to sell the benefits of telecommuting to employees; it’s the employers who need convincing that working from home can actually translate into increased profits. Telecommuting offers many benefits to an employer, including increased employee satisfaction, reduction in operating costs and the ability to tap into a broader talent base – one no longer limited by geography.
Most people start slowing down in the few days leading up to Christmas. Not my pal, Augie Ray who somehow found the energy to make a significant 2014 prediction. His prediction: Three Reasons the Marketing Department Will Give Up On Earned Media in 2014. He’s partially right, but for the wrong reasons.
Want to know the main reason that people start companies? And I don’t just mean to say this is number one by a percentage point or two. Not hardly. This is number one hands down, far and away – it’s not even close. Formally or informally, I’ve interviewed company founders my entire life, which is to say for decades now. Hundreds of founders at least, though I’m fairly confident the real number is actually in the thousands. And again and again, some variation of this is what they tell me drove them to leave the comfort of the well-trod career path to start their own company…
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