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Applying the Digital Mindset to Management

Traditional management is clearly and measurably in decline, although up until now it has been changing at a somewhat glacial pace. The social media revolution has moved much more quickly and has seeped into every aspect of organizational life, but by itself it is never going to fully revolutionize management. It needs a catalyst—like the Millennials…. Read More»

online marketing

How to turn Online Interactions into Personal Business Relationships

Many business leaders are looking to bring more of the “human touch” to our social media lives and online interactions. Even if your business has amassed a large following on Twitter or LinkedIn, it’s important to figure out how to take the next step of converting these online fans and “friends” into actual personal business relationships. Here are a few ideas for how companies can get more “real-life” relationships (and sales) out of their online activity…. Read More»

janitor

Label Your Business and Yourself Before Someone Else Does

Interestingness is the instigator, the hardy carrier pigeon that can carry your message most anywhere. Interestingness makes a message get heard above the noise. Money can’t buy interestingness, yet vivid comparisons can create them. To make your label stick it must be more interesting than others’ labels of your business, cause, idea or yourself…. Read More»

meeting

5 More Rules to Avoid a Collaboration Hangover

Gartner estimates that throughout 2015 about 80% of social business efforts are not expected to achieve the intended benefits. Even more so, many collaboration initiatives leave participants behind with a hangover, generating the opposite effect of what was intended originally. So how can you make sure you don’t suffer from a collaboration hangover?… Read More»

whyourcomplex

Why Our Complex World Needs Connective Leadership

“Diversity trumps ability” as a sufficiently diverse, large group of non-experts often outperforms a small group of experts,” found Future Perfect author Steven Johnson. In our increasingly complex, disruptive world, we will face more situations where we’ll benefit from calling on the so-called wisdom of the crowd.

Thus it behooves us to have colleagues with very different work and life experiences, and from diverse professions and industries…. Read More»

spark

Spark Emotions That Spur Us To Share Your Message

This headline, “Exec loses job after allegedly slapping toddler on plane,” is an anger-evoking true story that spread quickly. Understanding why can help you spread your ideas, piggybacking on certain kinds of momentous events. “High arousal” negative emotions such as anger or anxiety spur us to share messages with others, discovered Wharton professor Jonah Berger, author of Contagious…. Read More»

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    There’s a more human way to do business.

    In the Social Age, it’s how we engage with customers, collaborators and strategic partners that matters; it’s how we create workplace optimism that sets us apart; it’s how we recruit, retain (and repel) employees that becomes our differentiator. This isn’t a “people first, profits second” movement, but a “profits as a direct result of putting people first” movement.

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