Recently, our friends at IBM were kind enough to ask Mark and me a few questions about our book, A World Gone Social. The following one-minute+ YouTube video covers some of what we uncovered in five years of research.Read More
TIME Magazine recently released their list of the 100 most influential people. What other list includes Beyonce, Edward Snowden, Malala Yousafzai and Jeff Bezos? They, along with an eclectic mix of other political, business, entertainment and cultural icons, were identified as those who most influence our society and culture.
As I read through TIME’s list I wondered how many of us have a “most influential list” in our lives. How many of those people are on your list for right reasons?Read More
The platforms and tools you use aren’t all that important. Sorry Facebook and Twitter and LinkedIn. Sorry Chatter and Yammer and Jive. All of those tools, those media, are absolutely helpful and in a broad view necessary to run your business today. But none of it is sufficient. Want to know what is sufficient, as in absolutely non-negotiable? Being social. Putting people, not process and hierarchy and title, front and center in your leadership. That’s why I insist…Your success or failure right now, this year, and ever more over the next five years, is going to be determined by only one thing…Read More
In the five years it took us to research A World Gone Social, nothing came as more of a delight to me personally than the emergence of the social CEO. When the leader gets the power of social, change from an Industrial Age mindset to one of the Social Age won’t just be another short-lived initiative like all the rest. Once the CEO is social there won’t be any turning back: the organization will go social, too.Read More
My son’s high school senior class is in the middle of a game called “Assassin”. All players are secretly given the name of another classmate. The task: Track down (in your spare time) and shoot your target with a water gun. Players are eliminated until there’s only one left standing; winner gets bragging rights and some extra spending money.Read More
As we evolved, what separated us from Capuchin monkeys, who use stones to smash open nuts, or Chimpanzees, who use sticks to fish insects out of tree holes? Somewhere, we started making tools rather than finding them, using bones and sticks to make clubs or sharpening stones to make knives and spears. This was the birth of physical technology.Read More
I’m not much of a “follower.” I consider all of my influence something to be given. So I prefer to join rather than follow. And I un-join if I find the purpose or the person to be different than what I thought. So here is a short checklist of behaviors that I use for when it’s time to un-follow a leader.Read More
As anyone who is paying attention knows: “innovation” is important to every single brand on the planet.
How do we know? Because nearly every CEO talks about “innovation” as a differentiator. Every start-up, it seems, refers to their value proposition as “innovative”. And don’t even get me started on all the “innovative” ninjas, gurus and self-anointed experts that sell based on the importance of being… you guessed it… “innovative.”
With all this talk about innovative innovation, you may have noticed a few things:Read More
Social media results come from three things in equal measure: good karma, daily practice, and a ton of experimentation to see what works (or as I like to call it, “kicking the tires”).
I wrote an earlier version of this article when I had recently reached a really cool, completely arbitrary milestone of 100 thousand followers on Twitter. Now that I’m nearing 350,000 do you know what I’ve found?Read More
Social media is like Friday night drinks with the girls. You’re interacting with people you actually like, then out of the blue, some guy comes up with a bad pickup line. At best, it’s harmless and you ignore him. At worst, he’s annoying and you tell him to crawl back to the cave from which he emerged. It’s the same thing on Twitter or Facebook. I’m having genuine conversations with my friends. And when I see glaringly promotional things on my timeline, I treat them like terrible pickup lines. If they’re not good company, they’re unwelcome.Read More
Today’s show features Christine Bader, the author of The Evolution of a Corporate Idealist: When Girl Meets Oil. She is a Visiting Scholar and Lecturer at Columbia University, where she co-teaches a course on Human Rights and Business, and a Human Rights Advisor to BSR (Business for Social Responsibility).Read More
The ‘good old boys network’ has represented the club where big decisions are made behind closed doors or on the golf course. The boys club has historically had the dark side of being exclusive and only male. No girls allowed. Yet, they did one thing right.Read More