Our Most Frequently Asked Questions…
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To see a copy of our full submission guidelines, click here.
One consideration among many is that guest contributors must post at least three times on Switch and Shift. Additionally, we look to see how each guest post resonated with our community of purpose. Specifically, were the posts “shareable” enough earn 200 or more tweets (the double click) and over 500 page views?
Status as a Leaguer does come with ongoing expectations and benefits. For example, Leaguers are expected to contribute at least one blog post per months; benefits include invitations to appear on Switch and Shift Engaginars, thorough support of your organization’s mission and message, and much more.
Most important: Switch and Shift believes very much in a collaborative, creative culture, and your work – and how you approach your work – must fit within our culture. Leaguers are our close friends and frequent business partners. We’re a tight group, and we wouldn’t have it any other way.
When this second click occurs, it is social proof that the reader isn’t just taking the time to scan the post; they trust the author and Switch and Shift enough to put our brand out in the world with their own, standing behind us as if it were their own.
Social sharing – the double click – is something to be proud of; a care metric worth measuring.
Switch and Shift is the home of a movement; all of us, in our own way, work together to promote the Human Side of Business. We are a growing community out to make the world a better place, by bringing more human-centric, meaningful, Social Age values and practices into the mainstream. Our readers? These are our people, our tribe! And a strong tribe is always united by a common purpose.
Today, we’re in the Social Age – which, as Ted Coiné and Mark Babbitt explain in their book A World Gone Social, started in 2008. In the Industrial Age, the Human Side of Business was honored and practiced by some companies, certainly; but it was far from necessary to operate an Industrial Age company. In the Social Age, only companies dedicated to the Human Side of Business will be able to attract top talent, inspire collaboration – and, in the long-term, compete.
Through Engaginars, coaching, workshops, strategy sessions and speaking engagements, the team at Switch and Shift helps companies who have been through any one of these scenarios, and many others, move gracefully – and successfully – into the Social Age. We help companies realize that social media is more than just a marketing tool, but a fundamental shift in how we attract and retain top talent, enable employees to become brand ambassadors and – for the first time for many – actually listen to our customers.
If you – or your company – would like to learn more about how Switch and Shift can help, contact Mark Babbitt: firstname.lastname@example.org.