The Value Zone

[youtube http://www.youtube.com/watch?v=LOkSpLP34y0]

Ted Coiné is a Forbes Top 10 Social Media Power Influencer and an Inc. Top 100 Leadership and Management Expert. This stance at the crossroads of social and leadership put him in a unique perspective to identify the demise of Industrial Age management and the birth of the Social Age. The result, after five years of trend watching, interviewing and intensive research, is his latest book, A World Gone Social: How Companies Must Adapt to Survive, which he co-authored with Mark Babbitt. An inspirational speaker and popular blogger, Ted is a pioneer of the Human Side of Business (#humanbiz) movement. He is also a serial business founder and three-time CEO. When not speaking at conferences and corporate functions, Ted advises CEOs on how to become Truly Social Leaders, or “Blue Unicorns” as they put it in A World Gone Social, in order to bring their companies into the Social Age. Ted’s advice: “Change is only scary if it’s happening to you. Instead, bring the change your competitors dread. That is something only a Social Age business leader can accomplish.”

  • http://SocialMagnets.net Ross Quintana (@Ross_Quintana)

    There is no content here. oops

  • http://www.bensimonton.com Ben Simonton (@BenSimonton)

    Fantastic video. My thoughts exactly. I went a little further such as to understand why it works and how to convert followers who waste a huge amount of brainpower following into non-followers who apply all of their brainpower on their work. You probably know all that and had no time to present it.

    But the reality of any business is as you say the inverted pyramid where workers decide what to do, how to do it, and then do it while management’s responsibility is to provide to them whatever support they need to meet the highest standards of performance. Stephen Covey contended that the possible performance gain is 500% and my experience as an executive confirms that.

    Well done Ted. Best regards, Ben

  • http://www.jbatt.com Jason Batt

    Fixed! Thanks for the comment!

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    There’s a more human way to do business.

    In the Social Age, it’s how we engage with customers, collaborators and strategic partners that matters; it’s how we create workplace optimism that sets us apart; it’s how we recruit, retain (and repel) employees that becomes our differentiator. This isn’t a “people first, profits second” movement, but a “profits as a direct result of putting people first” movement.

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