What Really Drives You? with @TomAsacker
“The test of a first-rate intelligence is the ability to hold two opposing ideas in mind at the same time and still retain the ability to function.” – F. Scott Fitzgerald
I knew I’d found a brilliant guest for Human Side TV when I found Fitzgerald’s quote, one of my all-time favorites, in Tom Asacker’s must-read book, The Business of Belief. How must-read is it? Well, Inc Magazine named it The #1 Most Inspirational Book of 2013.
As you’ll see in this week’s episode, Tom himself does not disappoint!
Here’s Tom in a tweet: Tom Asacker teaches and inspires people and organizations to make their lives, businesses, and missions bold, meaningful and believable.
Just a couple of gems from our fascinating discussion:
- “Most people are driven by their perceptions, not their imaginations.” Tom shows us how to flip that to our brand’s (and our customer’s) advantage.
- “Magic, then logic. Heart, then head. Seeing isn’t believing. Believing is seeing.”
- “People, and their organizations, become the stories they tell themselves.”
If any of those fantastic lines sound a little… umm… counterintuitive, then you’re absolutely right – and you’re going to love how this fascinating thinker helps us see a new way of leading in business – the human way, with belief first, where it belongs!
Did you like today’s post? If so you’ll love our frequent newsletter! Sign up HERE and receive The Switch and Shift Change Playbook, by Shawn Murphy, as our thanks to you!